4 Ways Dealers Can Optimize Social Media and Boost Engagement In an ever-changing market, it’s important to find consistencies to hold on to. Automotive retail and marketing are both fields that undergo constant change. Car dealerships are constantly

Hit Refresh on Your Thinking: Making Your Website Mobile Friendly More than 50% of all website traffic now comes from smartphones and tablets. Any website can be accessed on a mobile device, but the importance is in the

Hit Refresh on Your Thinking: Why Your Website is Your Most Important Digital Asset Digital Retailing, Attribution, Trade Tools, 3rd Party Listings – the list of opportunities that dealers have today go on and on. Throw in Traditional

Augment the Car Buying Experience with AR Consumers are spending increasingly more time in the car-buying process. In fact, they spend an average of 14.5 hours combined from start to finish and over 60% of this time is

Dealership Fixed-Ops: The $350 Billion Parts and Service Opportunity Parts and Service. Fixed Ops. No matter what you call it, it’s a giant marketing opportunity that many dealerships aren’t focused on to the level they should be. In

Digital Dealer 24 Recap – 3 Themes Dealers Should Focus On Sunny (and rainy) Orlando was the destination this time around for Digital Dealer 24 and overall I was pleased with the experience. Depending on which side you

Private: Bring Automation to Your Dealership’s Facebook Marketplace Listings The car buying journey is continually becoming more and more of an online process. YouTube is seeing two times more test drives than physical dealerships and visits to dealerships

Facebook is removing third-party targeting data – 3 immediate opportunities for brands and dealerships On Wednesday, Facebook announced that it would be ending the ad-targeting option called Partner Categories, where advertisers can target specific groups of Facebook users

DOM360 Proves Great Creative Matters – Even for Dealerships Automotive Digital Advertising and Marketing Agency Breaks Through its Category with Award-Winning Video Content Greenville, SC – March 21st, 2018 Video content is a driving force for the automotive