Privacy Policy

This Privacy Policy describes how Dealer Online Marketing, LLC (“DOM360,” “we,” “our,” or “us”) collects, uses, discloses, and safeguards information in connection with our websites and SaaS platforms, including Eblasts, Leads, and Buyback Blaster.

Overview

Dealer Online Marketing, LLC (“DOM360,” “we,” “our,” or “us”) provides software-as-a-service (SaaS) solutions for automotive dealerships and related businesses. This Privacy Policy explains how we collect, use, disclose, and safeguard information through our websites, applications, and communication platforms.

This Privacy Policy applies to information collected through https://www.dom360.com and https://app.dom360.com, and in connection with our Eblasts, Leads Module, and Buyback Blaster services.

Our Services

Eblasts

A permission-based email marketing platform enabling businesses to create branded templates, manage opt-in subscriber lists, send marketing campaigns, and measure engagement (including opens and clicks).

Leads Module

A lead distribution system that captures customer inquiries, routes leads to dealership CRM systems, and sends transactional notifications related to lead activity and delivery.

Buyback Blaster

A customer re-engagement tool used by dealership staff to initiate relationship-based communications, including transactional and follow-up emails triggered by legitimate business activity.

No Purchased Lists

DOM360 does not sell email lists and does not support the use of purchased lists for marketing campaigns. Recipients are existing customers, individuals who submitted inquiries, or users who explicitly opted in through dealership forms, landing pages, or consent workflows.

Information We Collect

a. Contact Information
  • Email address
  • Name (if provided)
b. Subscription & Consent Records
  • Consent confirmation records (e.g., consented at, confirmed at)
  • Subscription preferences (topics and frequency)
  • Source of opt-in (website, landing page, account registration, in-store consent)
  • Technical metadata such as IP address and user agent where applicable
c. Communication & Engagement Data
  • Email deliverability signals (bounces, complaints)
  • Engagement signals (opens/clicks), where enabled
  • Operational activity logs related to leads routing and messaging workflows

How We Use Information

  • To operate, maintain, and improve our SaaS platforms
  • To send transactional communications (lead notifications, account confirmations, CRM updates)
  • To send permission-based marketing communications through Eblasts
  • To route leads to client-designated CRM endpoints and systems
  • To manage list hygiene, suppression, bounce handling, and complaint monitoring
  • To enforce platform policies and comply with legal obligations

Email Communications & Compliance

DOM360 supports both transactional and permission-based marketing emails. Transactional communications may include lead notifications, CRM updates, account confirmations, and user-initiated operational messaging.

Marketing communications are sent only where recipients have provided appropriate consent. Marketing emails include a working unsubscribe mechanism, a privacy policy link, and required sender identification information.

Compliance Practices
  • CAN-SPAM aligned requirements
  • GDPR-friendly opt-in standards where applicable
  • Clear unsubscribe mechanism and prompt suppression handling
  • Bounce and complaint monitoring

Information Sharing

We may share information with service providers and integration partners solely as necessary to operate the services, including email delivery infrastructure providers and CRM routing endpoints designated by our clients.

We do not sell personal information.

Data Retention

To enrich and perfect your online experience, DOM360 uses “Cookies”, similar technologies and services provided by others to display personalized content, appropriate advertising and store your preferences on your computer.

A cookie is a string of information that a website stores on a visitor’s computer, and that the visitor’s browser provides to the website each time the visitor returns. DOM360 uses cookies to help DOM360 identify and track visitors, their usage of DOM360 , and their website access preferences. DOM360 visitors who do not wish to have cookies placed on their computers should set their browsers to refuse cookies before using DOM360’s websites, with the drawback that certain features of DOM360’s websites may not function properly without the aid of cookies.

By continuing to navigate our website without changing your cookie settings, you hereby acknowledge and agree to DOM360’s use of cookies.

Your Rights & Choices

  • You may unsubscribe from marketing emails at any time using the unsubscribe link included in those emails.
  • You may request correction of inaccurate information where applicable.
  • You may request deletion where legally permitted and where it does not conflict with compliance obligations.

Contact Information

DOM360, LLC
120 Broadus Ave
Greenville, SC 29601
(864) 248-0886

Responsible party (public verification): Hasmer Salubre — LinkedIn Profile

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